Public Relation Executive

Job Listing No: 9740000

Public Relation Executive

AirAsia – Manila City, Metro Manila – Job Description Knowledgeable on all marketing programmes, new products and company latest developments Initiates and builds strong, productive relationships with local and international media including daily press, key international publications, industry/ trade media etc Obtains favourable coverage of the company, products and services; Achieve consistent, high profile overall (news, business, financial, entertainment, people profile etc) media coverage Maintains and updates the Media database Writes press releases and other external communication materials. Plans and seeks opportunity to generate news in the media Overall scheduling of company press interviews and local & international press tours Monitors daily press coverage in local dailies, including competitors activities; Monitor news to identify opportunities to inject AirAsia messages into current news. Tracks accuracy of media coverage generated Generates, seeks and coordinates publicity and promotions opportunit… – Permanent – Full-time

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